Online skin picking recovery

Live well
with your skin.

An evidence-based course for skin picking recovery. 15 minutes a day, guided audios, practical tools, and the understanding of why it happens.

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You already know
it's deeper than a habit.

Dermatillomania, also known as excoriation disorder or skin picking disorder, affects 3–5% of people. It is not a habit. It is not a lack of willpower. It is a deeply embedded body-focused repetitive behaviour, rooted in emotional regulation, sensory need, and nervous system patterns.

Up to 75% of those affected are women, and most begin during adolescence. Most people don't seek help, often because of shame, or simply not knowing that real support exists. It's the bfree mission to change that.

"You are not broken. Your system found a way to cope. Now let's find a better way."
Sensory Emotional Habitual Cognitive
3–5%

of adults are affected, with 1 in 30 meeting criteria for the disorder, far more common than most realise

75%

of those with dermatillomania are women or girls

<20%

ever seek support, struggling with this condition in secret

A guide built on
researched practices.

bfree isn't therapy. It's a self-paced guide: clear information and practical self-help tools drawn from the approaches with the strongest research behind them for skin picking, so you can understand what drives your picking and manage it day to day.

Built on what works.

bfree introduces five therapeutic approaches, the most researched behavioural techniques for dermatillomania, in simple practical terms for holistic management of your picking.

01Habit Reversal Training 02Acceptance & Commitment Therapy 03Cognitive Behavioural Therapy 04Internal Family Systems 05Clinical Hypnotherapy

The bfree guide is structured around a comprehensive behavioural assessment, mapping the sensory, cognitive, emotional, motor, and environmental triggers of your picking, which is the model recommended by the TLC Foundation for Body-Focused Repetitive Behaviours, the leading non-profit in the field.

A clear path,
step by step.

01

Getting Started

Settle in, see how the guide and workbook fit together, and listen to your first calming audio. No pressure, no tests, just a gentle beginning.

02

Discovery

Understand what dermatillomania is and which style of picking is yours, focused, automatic, or both. Map your triggers, connect with what matters to you, and start a simple seven-day picking log.

03

Awareness

Build body awareness and learn to check in with yourself. Look at your lifestyle, environment and sleep, and set up your spaces, including the bedroom, so picking is less likely to take over.

04

Skills for the Cycle

Practical tools for urges and the moments that matter: sensory alternatives, urge surfing, habit reversal training, and simple ways to work with difficult thoughts and feelings in the moment.

05

The Inner Life

Work gently with self-compassion, learn to steady intense feelings, be kind to yourself after any picking episode so you can get back on track, and if it's something you want to do, help to plan how to talk about it with people you trust.

06

Life Beyond

Build confidence for real-life situations, practise mirror work at your own pace, and create a simple achievable maintenance plan for living well with your skin going forward.

Join the waitlist

Be first through
the door.

bfree is launching soon as a self-paced programme. Add your details and you'll be the first to know when it opens, with an early-access offer for waitlist members.

  • 90-day self-paced guide
  • 15 minutes a day recommended
  • Guided audio sessions
  • Follow along workbook
  • Somatic & creative tools
  • Practical and straightforward

Sarah, founder of bfree, Clinical Hypnotherapist, IFS Coach and TRE practitioner

Created by practitioners
who understand.

Sarah · Clinical Hypnotherapist, IFS Coach & TRE Practitioner

bfree was originally a 1:1 programme created by Sarah, a Clinical Hypnotherapist, IFS Coach and TRE practitioner, which she ran for six years to specifically support those with Excoriation Disorder and other BFRBs, born from her own lived experience of finding very little education, support and research for it. The 1:1 programme was referred by the TLC Foundation, the charity for BFRBs.

Now, bfree focuses on making this information and framework accessible to more people, building awareness of skin picking disorder, and delivering a self-paced, accessible guide you can begin from home.

Questions
and answers.

Everything you need to know before starting. If something's missing, reach out, we reply to every message.

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Is bfree a replacement for therapy?
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bfree is a coaching and self-help course, not a clinical therapy service. It draws on evidence-based frameworks used by therapists worldwide. If you are experiencing severe distress, we always encourage you to also work with a licensed therapist. bfree works well alongside therapy.
I've tried to stop before and it hasn't worked. Why would this be different?
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Learning and managing skin picking is a journey of ups and downs, and it's not your fault if something didn't feel like it worked before. Subtle shifts can occur, and willpower alone doesn't work for Excoriation Disorder. Sometimes you need the right combination of strategies, and to pick yourself up, dust off and try again when a difficult episode occurs. Skin picking is maintained by subconscious patterns, emotional needs, and nervous system loops that mostly sit below conscious awareness. bfree works to address what your system needs on multiple levels, to give you a holistic overview.
How much time does it take each week?
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Earmark around 15–20 minutes a day if you can, though the guide is designed to flex around busy lives, so go at your own pace.
I'm not creative, does the creative element suit me?
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Absolutely. The creative practices in bfree are not about making art, they're about accessing feeling in a different way. Think simple collaging, colouring, free writing. No skill required. You can also pass on what doesn't resonate for you.
What if it doesn't work for me?
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First off, we offer a 30-day money-back guarantee, no questions asked. If you've worked through the first phase of the guide and don't feel it's right for you, contact us within 30 days of purchase for a full refund. Now, we don't frame things as black and white working or not working with Dermatillomania. Based on the research currently available and people's lived experience, these strategies are the best place to start and see what works for you. Life happens, stress causes setbacks, sometimes other personal challenges or conditions influence progress. But taking the step to take action for your wellbeing and learning about something you're struggling with sets you on a path to healing, even if there are bumps in the road.